Senior Data Analyst
We’re looking for a Senior Data Analyst with hands-on experience building a practical customer “golden record.” You’ll work with business and technical teams to define data standards and match/merge (survivorship) rules that improve quality and consistency across systems.
Key Responsibilities:
- Run structured discovery sessions with business SMEs to understand how customer/client data is created, used, and interpreted.
- Define a practical target structure for the golden record
- Document data standards and rules (required fields, acceptable values, validation logic, edge cases)
- Perform gap analysis across source systems to identify completeness/quality issues and inconsistencies
- Design and support match/merge e.g matching on name + DOB with fallbacks, and conflict resolution across systems
- Partner with data/CRM teams to validate rules, test outcomes, and iterate based on findings
Key Skills:
- Golden record / canonical customer entity definition experience
- Match/merge + survivorship rules experience
- Structured discovery + writing clear, testable definitions
- Direct CRM data work (Dynamics/Salesforce)
- SQL + data profiling/gap analysis
Next Steps:
If this role sounds like the right fit for you, please click APPLY and submit your CV today – we look forward to hearing from you.
Please note: Only candidates who are based in Auckland with valid working rights will be considered for this role.