Product Marketing Manager - Global SaaS | Workforce Management

  • Australia
  • Sydney
  • Permanent
  • Super

Product Marketing Manager – Global SaaS | Workforce Management

Our client is a growing global SaaS scale-up in the workforce management space, and they’re looking for a hands-on Product Marketing Manager who knows how to turn product features into clear, commercial value. If you love being at the centre of product, sales and marketing – and you’re ready to take real ownership – this is the role.

The Role

You’ll be the voice of the product in market. From shaping positioning and defining ICPs, to launching new features and building the sales tools that drive revenue, you’ll own product marketing end-to-end.

Sitting with a high-performing Head of Marketing & Comms, this role has global scope, autonomy, and plenty of room to grow as the team scales.

What You’ll Be Doing

  • Own the GTM for new product features and releases – website, email, enablement, customer comms, the lot.
  • Build ICPs, buying triggers, use cases – and turn them into messaging that resonates.
  • Translate complex features into simple, compelling narratives for HR, CFOs and business leaders.
  • Create the sales toolkit: decks, one-pagers, FAQs, battlecards – and train Sales on how to use them.
  • Partner with CS and Marketing to deliver case studies, reviews and customer stories.
  • Write blogs, case studies, FAQs, email copy and website updates (until the content hire joins).
  • Manage and grow the social presence in the short term.
  • Work closely with Product, Sales, CS and external digital/SEO partners to keep messaging aligned.
  • Collaborate with the internal designer to deliver on-brand assets that support GTM.
  • Support hiring and mentoring a future Content Marketer.

About You

  • 3+ years in product marketing (SaaS/HR tech/B2B software a big plus).
  • Strong at turning features + customer insights into value propositions that land.
  • Comfortable owning GTM plans and delivering enablement assets that sales actually use.
  • Data-driven and hands-on, with great cross-functional skills
  • Excited to join scale-up in a rapid growth phase
  • Comfortable joining with a small, close knit marketing team

Tools You’ll Probably Know

HubSpot, Figma, WordPress, LinkedIn/social, Google Analytics, SEMrush, and standard project management tools.

Why This Role?

  • Real ownership of product marketing, global scope
  • Big runway to grow as the team builds out
  • Work with a close-knit team with high visibility with senior leadership
  • Minimum 1 day in office, work from home flexibility

Apply now

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