What does the e-commerce customer journey look like?
E-commerce has changed the way modern consumers approach the buying process. What do companies need to know to get the most out of these trends? The face of the retail industry has changed for both consumers and businesses, with online interactions holding just as much value as those conducted in store. In fact, some of […]
Is e-commerce the key to customer retention?
E-commerce is emerging as both a challenge and an opportunity for businesses around Australia, with even established brands struggling to keep up. IT professionals have plenty of opportunity to influence a number of industries throughout Australia, with the retail sector being the latest to join the queue. The rise in e-commerce trends means that retail […]